JUCEE SIGNS NICKELODEON TV DEAL

admin — Tue, 24 Jul 2012 15:54:25 +0000

Jucee, the UK’s fastest-growing squash and mini pure juice brand, is investing in its first national TV partnership with popular children’s television channels Nickelodeon and Nick Toons.

The brand has agreed a five month sponsorship campaign which launches on 24th July and promotes the brand’s ‘taste the fun’ positioning to millions of Nickelodeon and Nick Toons viewers.

The sponsorship showcases the new 200ml Jucee mini juices – which have reached over £2.3m in sales value since launching last year – as well as Jucee squash, and the investment is being made to support the brand’s ongoing growth in the soft drinks category.

Six different programme indents will air across Nickelodeon and Nick Toons throughout the summer holidays and again in the autumn. To view the TV indents please go to www.Jucee.co.uk and see the Jucee characters come to life.

The move heralds Jucee’s first above-the-line campaign to communicate the brand’s promise of great tasting, good value fruity hydration and is supported by online activity and monthly prize draws on the website.

Have you met the Jucee Crew yet?

admin — Tue, 13 Dec 2011 09:55:56 +0000

Go and meet Ozzie Orange, Archie Apple and Peggy Pineapple and find out some fun facts about them. Try playing the quiz to see if you are good enough to join their gang!